"Your Donations Keep This Going"

How many times have you seen this on a blog? Do you imagine that sites with millions of hits per day actually need people to donate to keep their sites going? If you have a good product (website, blog, podcast, whatever) then you can enter the world of “pay-per-use” media. Public Radio and Television pioneered this seemingly ancient technology in the Fifties and Sixties, and the internet has certainly given new lease to this form of survival. Paypal is the easiest way to get this done. Here’s how:

Say, for example, you’ve got a great blog about Kittens, with tons of cute pictures and helpful advice on how to keep them from scratching your couch when they get claws. If you’re readership is active, and they care about what you are doing, you can consider going to Paypal.com and adding a donation button to your blog. Take the time to plead with your readers about your job, your family, and the time it takes to actually take care of your kittens, and ask them to support you by making a small donation. It might work, it might not, but there’s no harm in trying.